The Canadian Elite Basketball League (CEBL) announced today a landmark national partnership with Canadian fintech leader, Neo Financial, to become the first official financial partner in the league’s history.
As a part of this season-long partnership with CEBL Neo cardholders will get cashback on CEBL purchases. Additionally, Neo will become the presenting partner of the CEBL’s Opening Week Tip-Off including the first two, nationally broadcast CEBL games May 21st and May 24th on TSN.
Neo offers its customers a modern financial experience, simplifying finances through reimagined spending, savings, investing, and mortgages on an easy-to-use platform.
The CEBL Cashback Program will allow any Neo card customer to access cashback on their purchase of CEBL tickets and select CEBL merchandise by using their Neo card of choice.
“We’re thrilled to be the official financial partner of the CEBL” said Andrew Chau, Co-Founder and CEO at Neo Financial. “At Neo, we’re excited to grow alongside one of Canada’s fastest growing sports leagues. Through this partnership with the CEBL, we’ll be able to bring better financial experiences to more Canadians.”
In addition to the launch of the CEBL Cashback Program, Neo wants to recognize the real MVPs, the CEBL fans across the country. The Neo Fan MVP campaign will allow CEBL fans across Canada to show their fanaticism by entering to win prizes throughout the season, including the Grand Prize of a VIP package to attend the CEBL Championship Weekend in Montreal.
The 2024 CEBL season tips off Tuesday, May 21st when the Calgary Surge host provincial rival the Edmonton Stingers in a nationally televised (TSN) game at the Saddledome.
More than 50 CEBL games will be broadcast live nationally on TSN and Game+ this season.
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